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master's thesis
Istraživanje promjena na tržištu nautičkog turizma
2018. urn:nbn:hr:164:350735
Kužić, Kornelia
University of Split
Faculty of Maritime Studies
Department of nautical studies

Cite this document

Kužić, K. (2018). Istraživanje promjena na tržištu nautičkog turizma (Master's thesis). Split: University of Split, Faculty of Maritime Studies. Retrieved from https://urn.nsk.hr/urn:nbn:hr:164:350735

Kužić, Kornelia. "Istraživanje promjena na tržištu nautičkog turizma." Master's thesis, University of Split, Faculty of Maritime Studies, 2018. https://urn.nsk.hr/urn:nbn:hr:164:350735

Kužić, Kornelia. "Istraživanje promjena na tržištu nautičkog turizma." Master's thesis, University of Split, Faculty of Maritime Studies, 2018. https://urn.nsk.hr/urn:nbn:hr:164:350735

Kužić, K. (2018). 'Istraživanje promjena na tržištu nautičkog turizma', Master's thesis, University of Split, Faculty of Maritime Studies, accessed 12 April 2024, https://urn.nsk.hr/urn:nbn:hr:164:350735

Kužić K. Istraživanje promjena na tržištu nautičkog turizma [Master's thesis]. Split: University of Split, Faculty of Maritime Studies; 2018 [cited 2024 April 12] Available at: https://urn.nsk.hr/urn:nbn:hr:164:350735

K. Kužić, "Istraživanje promjena na tržištu nautičkog turizma", Master's thesis, University of Split, Faculty of Maritime Studies, Split, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:164:350735

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Metadata
TitleIstraživanje promjena na tržištu nautičkog turizma
Title (english)Investigation of environmental changes on nautical tourism market
AuthorKornelia Kužić
MentorEli Marušić (mentor)
Committee memberAnita Gudelj (predsjednik povjerenstva)
Committee memberLuka Vukić (član povjerenstva)
Committee memberVinko Vidučić (član povjerenstva)
GranterUniversity of Split
Faculty of Maritime Studies
(Department of nautical studies)
Split
Defense date and country2018-09-28, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Traffic and Transport Technology
Abstract
Cilj rada je utvrditi promjene i trendove u okruženju te procijeniti njihov utjecaj na tržištu nautičkog turizma, s fokusom na industriju marina. Na temelju prikupljenih sekundarnih podataka u radu se istražuje utjecaj promjena u okruženju. Na reprezentativnom uzorku marina prikupljeni su osnovni podaci na temelju kojih je izrađen profil promatranih marina preko PESTEL analize. Tom analizom daje se uvid kako se neke od hrvatskih marina nose sa faktorima okoline. Poseban naglasak stavlja se na trend društveno odgovornog poslovanja u industriji marina.
Abstract (english)
The aim of this paper is to identify the changes and trends in the environment and evaluate their influence on nautical market with focus on the marina industry. Based on collected secondary data, influence changes are being researched. Using the representative sample, basic data has been collected and used to make the profiles of the monitored marinas using PESTEL analysis. This analysis gives an insight how some of the Croatian marinas carry with environmental factors. The spotlight is on socially responsible business in the marina industry.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:164:350735
Study programmeTitle: Maritime Technologies of Yachts and Marinas
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra inženjer/inženjerka pomorske tehnologije (magistar/magistra inženjer/inženjerka pomorske tehnologije)
Type of resourceText
File originBorn digital
Access conditionsClosed access
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Created on2018-10-20 08:46:28