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undergraduate thesis
Društvena odgovornost u marketingu nautičko-turističke destinacije
2017. urn:nbn:hr:164:106273
Turudić, Nino
University of Split
Faculty of Maritime Studies
Department of maritime systems and processes

Cite this document

Turudić, N. (2017). Društvena odgovornost u marketingu nautičko-turističke destinacije (Undergraduate thesis). Split: University of Split, Faculty of Maritime Studies. Retrieved from https://urn.nsk.hr/urn:nbn:hr:164:106273

Turudić, Nino. "Društvena odgovornost u marketingu nautičko-turističke destinacije." Undergraduate thesis, University of Split, Faculty of Maritime Studies, 2017. https://urn.nsk.hr/urn:nbn:hr:164:106273

Turudić, Nino. "Društvena odgovornost u marketingu nautičko-turističke destinacije." Undergraduate thesis, University of Split, Faculty of Maritime Studies, 2017. https://urn.nsk.hr/urn:nbn:hr:164:106273

Turudić, N. (2017). 'Društvena odgovornost u marketingu nautičko-turističke destinacije', Undergraduate thesis, University of Split, Faculty of Maritime Studies, accessed 04 December 2024, https://urn.nsk.hr/urn:nbn:hr:164:106273

Turudić N. Društvena odgovornost u marketingu nautičko-turističke destinacije [Undergraduate thesis]. Split: University of Split, Faculty of Maritime Studies; 2017 [cited 2024 December 04] Available at: https://urn.nsk.hr/urn:nbn:hr:164:106273

N. Turudić, "Društvena odgovornost u marketingu nautičko-turističke destinacije", Undergraduate thesis, University of Split, Faculty of Maritime Studies, Split, 2017. Available at: https://urn.nsk.hr/urn:nbn:hr:164:106273

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Metadata
TitleDruštvena odgovornost u marketingu nautičko-turističke destinacije
Title (english)Social responsibility in the marketing of nautical destinations
AuthorNino Turudić
MentorEli Marušić (mentor)
Committee memberGorana Jelić-Mrčelić (predsjednik povjerenstva)
Committee memberMerica Slišković (član povjerenstva)
Committee memberLuka Vukić (član povjerenstva)
GranterUniversity of Split
Faculty of Maritime Studies
(Department of maritime systems and processes)
Split
Defense date and country2017-09-26, Croatia
Scientific / art field,
discipline and subdiscipline		TECHNICAL SCIENCES
Traffic and Transport Technology
Abstract
U ovom radu opisana je društvena odgovornost u kontekstu nautičko turisičke destinacije na primjeru luke Split koja se uspoređuje s lukom Dubrovnik i lukom Venecija kao razvijenim nautičkim i turističkim središtima. Nadalje, društvena odgovornost turističkih središta u radu se opisuje i na primjeru ACI marine Split, kao i na primjeru jedne od najvećih hrvatskih čarter agencija koja nudi kružna putovanja takozvanim mini kruzerima duž hrvatske obale. S obzirom na moguće posljedice sve većeg rasta nautičkog turizma, cilj rada je ukazati na važnost razmatranja problematike društvene odgovornosti u razvoju nautičko-turističkih destinacija.
Abstract (english)
This paper describes social responsibility in the context of nautical tourism destinations, for example Split port, and is compared with some of the sea ports, particularly nautical centers such as Dubrovnik and Venice. Split port and ACI marina Split are explored as socially responsible tourist centers. It is explained that more often used form of tourism can harm the port of Split, just as it can bring great benefits. The influence of one of the largest Croatian charter agencies and its great impact on Croatian tourism is being explored. For a better description of social responsibility, the paper describes the project reconstruction of the port of Split, which will enhance the productivity of the whole port.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:164:106273
Study programmeTitle: Maritime Industry Management
Study programme type: university
Study level: undergraduate
Academic / professional title: sveučilišni/a prvostupnik/ prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka pomorskog menadžmenta (sveučilišni/a prvostupnik/ prvostupnica (baccalaureus/baccalaurea) inženjer/inženjerka pomorskog menadžmenta)
Type of resourceText
File originBorn digital
Access conditionsClosed access
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Created on2017-10-20 11:22:20